In a bid to enhance the role of media in Nigeria’s electoral and democratic process, particularly in strengthening broadcasting regulations, the European Union Support to Democratic Governance in Nigeria (EU-SDGN) Programme has developed a comprehensive document aimed at improving regulatory frameworks in the sector.
The document, developed by the Centre for Media and Society (CEMESO), a cohort member under the EU-SDGN Programme, advocates for case-by-case licensing assessments to enable broadcasters to better serve their communities. Titled “Memorandum on the Broadcasting Regulatory Framework in Nigeria 2024,” the document builds upon a previous publication from 2021, offering updated recommendations to address key challenges in the broadcasting sector.
Highlighting the importance of the document in framing broadcasting governance, Executive Director of CEMESO, Akin Akingbulu, said, “This publication is the result of a review of an earlier one published in 2021. The memorandum is a vital part of ongoing efforts to enhance the legal and operational framework governing broadcasting in Nigeria.”
He explained that the goal of developing the document is to create a conducive practice environment for broadcasters, which is essential to their role in both electoral processes and the broader democratic landscape.
“A best-practice and conducive regulatory framework is essential for the effective functioning and development of the broadcast media in the electoral and broader democratic process,” he said.
Raising key issues about the need for more flexible licensing rules for community and campus broadcasters, Akingbulu said, “These stations have long been constrained by strict limitations on transmitter power and coverage areas, hindering their reach.”
“Another major focus of the memorandum is content regulation, particularly with regard to political content during elections. It suggests that campus and community broadcasters should be allowed to engage in non-partisan voter education.”
Highlighting the ongoing consultations between regulators and the industry, he added, “We continue to gather the concerns of stakeholders, including on the regulatory environment, and seek ways to improve it.
The EU’s support ensures broadcasters can engage meaningfully with voters and strengthen democratic processes. Our goal is, therefore, to spread this widely and use it as a tool to engage regulators and institutions in advancing best practices.”
“The final section addresses the financial sustainability of community and campus stations, which often rely on limited revenue streams such as donations and local ads. The memorandum proposes expanding these funding sources and establishing a Community Broadcasting Development Fund to provide ongoing support.”
Akingbulu explained that with support from the EU, these reforms are set to provide community and campus broadcasters with the financial resources they need to thrive. This initiative plays a critical role in fostering a more inclusive media landscape that can serve underserved areas.
